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Saturday, August 15, 2020

Instagram Strategies for Beginners

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Instagram is a social media platform that we use for a lot of reasons. For some people it is all about posting pictures and videos for others it is basically about business and networking. If your reason for joining Instagram is to promote your brand and let more people know about your business, then there are a few things that you must know as a beginner.

When you just start using instagram, do not expect that it would begin to yield as much fruits for your business as you want. Getting the right results will take some time.

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Once you begin to use the right strategies to maximize your business potential you will notice an increase in your number of following, and also market your business so that you can make fast sales.

So in this article we are going to help you as an Instagram beginner by sharing with you the basic tips that will help you get what you want from this platform.

First of all, the following strategies are in imperative;

  1. Use photos and videos of high quality
  2. Get yourself an impressive profile and feature as many reviews on testimonials from your customers as possible
  3. Finally you should also reward your fans and so your best to interact with them as often as you can.

As you read further you would get clearer information on each of the strategies I have mentioned.

1.  Creating a wonderful profile

Instagram is a platform that gives you Instagram is a platform that gives you the privilege of using as much as 150 words to express yourself so you can tell people about your products and services and any other thing you feel can fit into the word limits.

However it is also possible for you to create a very good profile but share wrong details about yourself and what you do. This, at the end, will mislead your followers and make them unfollow you.

If there is one thing I am certain you do not want to do, It’s taking one step forward and 10 steps back. so it is best that you look at your competitors profile and get a few tips of what you should put on yours so that you can achieve your ultimate goal on the platform.

2. Follow as many influences as possible

After creating your Instagram account, the next thing you should do is create a wonderful profile as I have earlier stated, then follow influencers that have very high profile.


Before you follow an influencer on instagram, go through their profile and check out for what other people have said about them also check what their followers have been requesting for and the kind of questions that they ask in the comment section.

You can also begin to answer questions on your influencers page. that way, people know you as a very interactive follower and begin to follow you as well. that’s the easiest way to get followers from influences without even asking.

3. Post high quality videos and photos

Instagram is a platform where people post beautiful pictures and amazing videos. But do not make the mistake of thinking that once you post pictures and videos, you can sit back, relax and watch the magic happen. it doesn’t work that way if you must make money from instagram.

If your phone is what you use in taking pictures and making videos, then make sure that your pictures do not look like it’s cloudy when it’s really isn’t a cloudy day.

If you do not have a phone with good camera quality, then it is best to get a new mobile phone or you go for a high quality camera if possible. You may need some experience with photo and video editing if you have none of those experiences you can get a professional to it for you.

4. Feature any testimonials and reviews from your customers

Have your customers been impressed by the quality of the services you render? If they are, then it’s time to send in reviews and testimonials. It doesn’t matter if the testimonies are from texts or other social media platforms, find a way to transport them to your Instagram.

5. Rewarding your followers

People love to be rewarded regardless of their gender and social status. In fact, once people know you reward your followers every once in a while, expect that they’ll begin to follow you and get interactive in your page.

You can give free ebooks, do a promo for your product, or even share gift cards. One thing with rewarding your followers is that they are sure to shout your name and attract more followers for you unknowingly.

6. Provide quality consistently

If you find it difficult to provide quality content on Instagram on a regular basis, you’ll begin to lose followers and that’s not what we want.

The truth is that as you are hunting for new followers on Instagram, many new accounts are getting created and searching for the same followers you are trying to gather. The hustle is a tough one and letting your quality drop is not going to help.


It takes only a second to hit the follow button and exactly the same time is what it takes to unfollow a person. consistency is your watch word if you really must keep your followers engaged and loyal.

7. Interact with your followers as often as possible

Wherever you post something on Instagram; people will begin to like and connect. Take your time to go through the comments and show them that you appreciate their activities in your page. Encourage your followers to share your post with other people by tagging.

The Instagram strategy you choose to use will determine how far thought business will go on the platform. These seven strategies skills scale your trade higher and bring you paying customers. The best part is that the strategies are completely free so you don’t have an excuse not to use them.

Have you created a new business account on Instagram? how did you grow your followers? tell us all about it by leaving a comment in the comment section provided below.

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