The Role of Designers in the Future of Advertising

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Photo by Vojtech Okenka on Pexels.com

In 2019, The Washington Post reported market research by eMarketer forecasting that “this year, the money spent on digital advertising in the United States will surpass that spent on traditional ads for the first time.”

Technology is impacting advertising, which in turn is challenging graphic design professionals to keep up with changes in demand across advertising mediums, channels, and formats.

To learn more, check out the infographic below created by Maryville University’s Online Bachelor’s in Digital Media program.

How web designers can play a key role in emerging tech-based ad strategies.

Maryville University

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