27.7 C
Saturday, September 26, 2020

Top Three Ways To Market Your Products Online

- Advertisement - data-full-width-responsive="false">

The business world we have and see today is the most exhilarating, unpredictable world compared to the ones we have decades ago; today Mr. A is the leading company and the next day, out of nowhere Mr. Q has taken over the market, you want to know why?

- Advertisement -

Psst! The major secret is riding on the wings of social media. This era is the perfect time to maximize all the benefits of social media as an entrepreneur or a corporate firm.

Social media, the goldmine for all business owners

You need to learn and understand the significance of online presence if you want to survive in today’s business world. Look around you what do you see? Several small businesses are competing with the big leagues on the platform of social media. The evidence is glaring; social media is the future of all businesses.

As a business owner, you can cut a slice of the business cake (social media) to grow your business. The amazing part is, it costs you little or no money when compared to the traditional marketing.

If you’ve read to this stage and you are still on the fence about joining the social media train, then this article is just what you need to boost your business to the next level. Billions of people are using the internet today, and more than half of these people are active on social media, searching for your kind of products.

Guess what? There are thousand and one people who have what you have, so what do you do to stay at the top of your game? Here’s what is at your fingertips; Access to a broad audience, Clients’ loyalty, High conversion and more sales!

Now that you know some of the benefits of creating an online presence for your business, let’s move on shall we?

Google algorithms

The core search algorithms of Google has evolved; Google Panda, Penguin and, of course, Hummingbird. Google Panda is an algorithm that uses the quality of a site’s content to rank sites in the Google search engine results pages (SERPs) results.

Penguin is specifically designed to deal with the link’ quality of the site and nothing more. Google’s Hummingbird, on the other hand, is also one of the major Google algorithms since 2009.

It helps serve the best results for specific queries by positively impacting the types of sites which provide top-quality contents that the searcher reads well.


The business owner vs. Google

Whether you are aware or not, the best way to sell any product or business online is to be seen organically at the top of Google search engine results pages (SERPs). What’s not to love about being on the top of SERPs?

It provides excellent traffic to people who can use the field of online search, and the best part is, it is free! The not so cool part of Google SERPs takes time to move to the top organically. Again, every good thing takes time before it materializes; it is worth the shot.

How to market your business online

Create a blog solely for your business

Before you roll your eyes, listen; there is a humongous difference between creating a blog and not doing anything further and consistently posting rich content to your blog.

To market your business online, you need to build a blog where you can write and share quality content that will add a high amount of value on a daily basis.

This strategy is a long-term commitment so, do not expect it to yield result overnight. However, entrepreneurs and corporate firms need to embrace this method if you want to create a positive impact on your business and also your customers.

Remember, it is not about you but your customers; you need to create top quality content and not just a “sales speech”. Your prospective customers need to know you are not just after their money but also have their interest at heart.

Facebook ads and landing pages

Another excellent way to promote your business is through Facebook ads and landing pages. Although, it is not free, it is far cheaper, and profitable than the traditional advertising (TV and Radio advertising).

Facebook enables you to reach the right people; geographical location, age, marital status, etc. Facebook ads and landing pages are something you need to learn to promote and grow your business.


In 2017, several business owners especially small-scale business, dived into the endless pool of traffic using Instagram influencers to convert most of their followers to loyal customers.

You can use this incredible platform to bulldoze your way to the top this year. There are a lot of people you can reach on Instagram. For big companies out there who do not have the time to follow up their social media business profiles, you can hire someone to manage your profiles for you.


There are a lot of Instagram influencers ready to help you boost your online presence just for a token.

The year is still very much young; it is not too late to bring your business into the limelight. Learn all you need to know about social media and get ready for a more profitable year.

- Advertisement -
Joy Ebarefeyehttps://sterlingtips.com/
Joy is a creative writer who loves to decode boring information and transform them into the simplest, but innovative ideas for positive impact. She provides practical tips on how to solve life's challenges. Joy is also a full-stack developer who designs and develops beautiful and responsive websites.
- Advertisement -

Trending Now

Top 5 DSLR Cameras to Buy

Choose a DSLR camera or Digital Single Lens Reflex camera that lets you take complete creative control over the images that you click. Offering superior...
- Advertisement -

Startimes Subscription Prices, Packages and Channels List in 2020

StarTimes Nigeria is one of the popular cable TV providers in Nigeria. This service is a subsidiary of a Chinese based company...

10 Best Places to Download Bollywood Movies

Do you spend hours watching Bollywood movies as I do? Have you been in search of the perfect sites to download the...

Big Brother Naija 2020: How to Vote Using MyDStv, MyGOtv App?

Big Brother Naija pepper dem has been everything hot and spicy since it started, and Big brother keeps serving us the viewers...

7 Best Offline Racing Games for Android Users in 2020

Are you a real gamer? If you are one, then you will know how exciting it can be to experience the adrenaline rush that...

GB WhatsApp, WhatsApp Plus and OG WhatsApp Tips and Tricks

Checkout the new GB WhatsApp Tutorial. Hello, welcome to WhatsApp Plus, OG WhatsApp and GB WhatsApp tips and tricks. For the sake of this article,...

9+ Infinix Phones With Best Camera in 2020

People purchase smartphones for different reasons, and it is no brainer that the camera specifications is one of the features they look out for...

Best Low Size PC Action Games For Your Old PC/Laptop With Low Specs

Gaming time is one our favorite time and nothing beats the ability to play high-quality games on our PCs but like some of our...

How to Recover Lost Snapchat Account?

Losing a Snapchat account can be disastrous as many of us use the Social for private purposes and its privacy oriented features. Forgetting passwords...

DStv Channels List, Packages and Prices in 2020

Thousands of people in Nigeria have put their trust in DStv to provide them with the very best of television shows and programs. DStv (Digital...

22 Smartphones With the Highest Screen to Body Ratio in 2020

Screen to body ratio on a smartphone screen recently turned into an important thing to consider when comparing smartphones. It became more...
- Advertisement -

Related Posts

9 Tips for Successful Instagram Marketing

Got tired of trying different Instagram marketing strategies and failed attempts? If yes, then it is probably high time for you to make some...

How to Create a Winning Content Marketing Strategy?

Every company needs a good marketing strategy to succeed, and that means investing the time and resources to do it properly.

Why Your Blog Really Needs a Custom Logo?

It is necessary because it is the flag for your Blog brand. It is your ambassador for your blog. It tells the world that...

How to Make Sure Your Business is Making the Most of Instagram Ads

Whether you are a small business trying to reach out to your local target audience or an up and coming brand that...

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.