- Advertisement -
25 C
Home Technology Voice Search: Voice Only Search to...

Voice Search: Voice Only Search to Take Over in 2020

- Advertisement -

By the year 2020, people will no longer require the use of screens to conduct as much as 40% of their web sessions. That sounds great, doesn’t it?

This can only be possible through voice only search. The magic behind voice only search is that it allows customers to browse the internet and get the information they need without having to do any form of scrolling through websites on their mobile devices or laptops.

- Advertisement -

And from what we can tell this technology will be successfully adopted by brand in the coming year.

What is voice only search?

Voice Search

As the name implies, voice only search is the opposite of having to type keywords on the internet to search for a thing and then scroll through the results that are displayed. What voice only search allows you to do, is to speak into the device and get the results that you want.

People are already beginning to use audio technology, and it is a lot easier because it uses speech recognition to understand what a user needs and then interprets it and give results to the user verbally.

Does voice only search sound new to you? Well, it is not a new concept because voice search has been around for some time now.

There are some programs like speech to text and even voice dialing that are already performing the functions. Also, you probably have heard of Siri or Google assistant. Even Microsoft Cortana and Amazon Alexa make use of voice search capabilities.

Although there are specific devices that can be optimised for voice search only, brands, websites, and platforms can also take advantage of voice search. For instance, Amazon Alexa can quickly scan through Spotify musical inventory search for things on Wikipedia or even help you shop on Amazon – all you have to do is say the words.

This goes to tell you that brands are very specific when it comes to optimising their content to suit voice search.


How voice search affects SEO rankings?

Voice search can speedily enhance a customer’s experience, and as a result of that by the year 2020 more than half of the searches online will be made via voice search. Because of the high volume use of voice search, search engines like Google are putting in more work on voice search optimisation.

The truth is the purpose of search engine optimisation is to properly rank websites so that users can get the most relevant information for their search query as fast as possible, which means that users experience is at the apex when it comes to search engine optimisation.

Nevertheless, it is significant to remember that voice search SEO is a lot different from the popular website SEO; therefore, some of the factors that may or may not have an impact on website ranking may not have the same effect on your voice search ranking.

The good news is there are specific tips that may help you balance both your web SEO and your voice search SEO. These Tactics will help you rank both for the quality of content on your website and for its voice search optimisation.

Ways to help you optimise voice search

When users make use of voice search, what they are generally trying to do is to complete an action or to get some information on a subject. However, notwithstanding the difference between the two intents, what Google does is to use the same procedure to rank sites.

Regardless of what the goal you are trying to achieve is below are five simple ways you can boost your voice search rankings.

1. Make sure that your website loads very fast

Just like typical search engine optimisation, what Google Voice Search does is to favour websites that load fast because users are usually not so patient with slow websites.

Your site responsiveness is also crucial, see to it that it works effectively on mobile devices as well as on laptops and other devices. It is also essential that the images on your website are optimised and you compress files also.

These two things, and also utilising website caching will all enhance the speed of your page. Your server response time is also very important to make sure that you cut it as much as possible.

2. Just write the same way you speak

Users are in the habit of writing short phrases when they want to search for a content on their mobile phone or on a desktop. For instance, if a user wants to look for a great web developer, They may type things like “best web development firms in Peru”, and Google will help them fish out the best possible answers.


However, if the same user was to search using voice search he or she would probably say something like “what are the best web design companies in the world?” so from all of this you can see that the rule of thumb is that you must include a long tail keyword that will enhance your content for voice search.

Something else that you should do is to ensure that you keep your phrases short and straightforward. The results for voice search are generally written at an elementary level, so it is vital that you break down your information in a manner that we make it easy for people to understand.

While we have already pointed out that you’re freezing should be kept short on simple, we have also noticed that long-form content also rank better on voice search and even unconventional search listings. Make sure that your web page contents are usually between 2500 words and 2700 words.

3. Include featured Snippet

An average voice search results are maximum of 29 words in length nevertheless even though we have pointed out that shorter answers do better there has to be a method that also suggests how the content will be identified by the search engine. That method is a featured snippet also known as position zero or the answer box.

On laptop or desktop search listings, this particular snippet appears just below the paid adverts but before the regular search listings. If you want to enhance your content for an identifiable featured snippet, what you must do is to include a brief summary of your primary content formation that its summary is below 29 words.

All contents that make use of lists, H tags, and bullet points can easily be read by Google, and that makes them have a higher chance of Performing well. Also, do not forget to include your long tail keywords within your featured snippet.

4. Focus more on local search

One thing we have been able to understand is that brands that pay more attention to local content are more likely to create voice search contents than brands that do not. As a matter of fact, 22% of the voice searches are basically in search of location-based content.

So the more of these location-based content you have, the more traffic you can drive to your website and the better you will rank. Phrases like “near me” do well on search results.

Voice search is one of the best ways to drive website traffic to a website

At present, there is no evidence to prove that voice search results has a direct role to play in increasing your Google Analytics report. However, it does help to drive traffic to your website

Additionally, you have the opportunity to scroll through the written dictations of search results, and this allows you to direct to your website conventionally as well as increase organic traffic.


Something else that voice search can do for you is to improve all the importance Matrix such as media plays on websites such as Spotify and Pandora and even your online sales.

Is it possible for you to do your search rankings?

The voice search is vital to raising brand awareness and conventions so this is not something that we need to be reminded of.

For this reason, it is crucial for you to know what your voice search ranking looks like so that you can also understand what adjustments you need to make. However, at the time of this article, it is not possible to view your voice search rankings.

A few years ago a digital agency created and automation software that would let this agency run several queries and other reports on its customers. While this information is based on Hearsay and we are not sure of how perfect the software is, it just might be able to carve a niche for some specific voice search ranking reports very soon.

Till that time comes, the best option is to continue optimising for SEO and eventually you’ll be able to view tangible reports that show the fruit of your labour and more specific improvements.

The bottom line is technology is improving every day, so if you want to remain relevant in the world of the internet, you also have to move with the trend.

Optimising your website for voice search is one of the ways to follow the pattern, and every business that has found its way to the internet must take advantage of this. Leave a comment below.

- Advertisement -
- Advertisement -

Trending Now

9 Best Agile Tools for Project Management

According to a recent study, nearly 46 percent of business owners polled claimed to have problems with meeting the projected deadlines for their projects....
- Advertisement -

Startimes Subscription Prices, Packages and Channels List in 2020

StarTimes Nigeria is one of the popular cable TV providers in Nigeria. This service is a subsidiary of a Chinese based company called Startimes...

Best Low Size PC Action Games For Your Old PC/Laptop With Low Specs

Gaming time is one our favorite time and nothing beats the ability to play high-quality games on our PCs but like some of our...

GB WhatsApp Pro, OG WhatsApp Pro V8.10 (GB OG Replacements) Latest Version

Good day peeps, the latest GBWhatsApp is here... and it is called the GB WhatsApp ProRemember earlier, GB Mods the maker of GB WhatsApp...

GB WhatsApp, WhatsApp Plus and OG WhatsApp Tips and Tricks

Checkout the new GB WhatsApp Tutorial.Hello, welcome to WhatsApp Plus, OG WhatsApp and GB WhatsApp tips and tricks. For the sake of this article,...

DStv Channels List, Packages and Prices in 2020

Thousands of people in Nigeria have put their trust in DStv to provide them with the very best of television shows and programs.DStv (Digital...

10 Best Places to Download Bollywood Movies

Do you spend hours watching Bollywood movies as I do? Have you been in search of the perfect sites to download the best Hindi...

All iTel Smartphones Firmware/ OS Updates (Free Download)

Good day and welcome. I used to think Itel doesn't make patches or updates for their devices as the update page in settings always...

5 Best Blood Pressure Apps for Android

Blood pressure is the pressure the blood applies that on the walls of the vessels they use in travelling. There are two conditions relating...

Screen to Body Ratio: 22 Smartphones With the Highest Screen to Body Ratio in 2020

Screen to body ratio on a smartphone screen recently turned into an important thing to consider when comparing smartphones.  It became more important after...

How to Download Tiktok Video Without Watermark on iOS & Android

It’s no longer news that the younger generation is into social media with the likes of Facebook, Twitter, Instagram, Vine, etc.But with the exit...
- Advertisement -

Related Posts

Top 10 Hotest Artificial Intelligence (AI) Technologies

While you would love to use products and gadgets with artificial intelligence, it's not just meant for consumers like you. Instead, it's meant for...

Android Q Release Date, Features and Rumors

Now that Google has named Android P as pie, the world attention is now focused on the next edition of another Google Android product,...

Top Five Revolutionary and Hottest Tech Products on Amazon 2018

Looking for cool tech-products to get this 2018? Before you pull out your credit card to shop online, you should read this article. Amazon...

8 Website Development Challenges Faced By Both Clients and Developers

A website that is nicely designed and developed can have a significant impact on your audiences. They will be impressed no doubt but not...

How Can Businesses Deal With Rising Ransomware Threats?

In the world of Tech, ransomware is a growing interest in 2019. A report carried out by Dimension Data states that ransomware attacks increased...
- Advertisement -


Please enter your comment!
Please enter your name here