- Advertisement -
23 C
Lagos
Advertisement
Home Biznance What Entrepreneurs and Big Corporations Stand...

What Entrepreneurs and Big Corporations Stand to Gain From Social Media

- Advertisement -

Over the years social media has evolved from a place where people spend their time interacting with family and friends in a marketplace. Today, social media has become a mega platform for businesses both small, and big corporations to grow and expand their oasis.

Just in case you don’t know what your business stands to gain from creating a social media presence, here’s the deal; there are billions of people using the internet on a daily basis, and more than half of these people have an active social media accounts. These people include your customers and potential customers.

- Advertisement -

Gone are those days when big corporations have the marketing edge over smaller businesses due to monopolized access to traditional marketing (newspaper, TV, and radio stations). Now smaller companies including are gaining more grounds every day on social media.

Small-scale businesses that use social media to create awareness for their products have more edge over big corporations who use traditional marketing only. Want to know why?

One of the cons of big companies is the inability to interact with their customers; every customer wants to connect with their favorite brand, and creating an online presence for your business is a great way to communicate with your customers. Below are some of the benefits your corporation stands to gain from using social media;

Customer service

Social media is an excellent way of providing excellent customer service, the majority of consumers prefers to boycott the hassle of coming down to the office to solving the problem via social media. The truth is, they don’t care if you are using the same social platform or not all they want is fast response rate.

The customer is king; they go for the company that provides 24/7 support. Your customers will remain loyal to your product as long you are available to provide answers and update them on your latest brand development.

This is the 21st century; social media gives more power to the consumer, always try to know what your customers are thinking about your brand. One of the problems big corporations have is the inability to keep tabs on their numerous customers.

Get in touch with your customers via social media; study what they say about your brand versus your competitors’ and use it to improve our company. Keep in mind that the customer is king; their reactions towards your brand have a way of building your corporation or destroying it.

Enhances brand awareness and loyalty

Advertisement

The stronger your online presence is, the stronger your brand awareness, and customer’s loyalty. This is one of the reasons smaller scale businesses are growing fast, and strong. It makes it easier for customers to locate and connect with you.

According to Jay Baer, the president of Convince and convert stated that “53% of Americans who follow brands in social media are more loyal to those brands.”

The Entrepreneur

To survive in today’s market as a young Entrepreneur, you need to take advantage of social media, and it perks that come with it. Many small businesses are competing hugely with the big ones because of the social media.

We cannot hide the fact that social media is the new goldmine for everyone to succeed in business, that of course if you know what you are doing. As an entrepreneur, social media is one of your secret weapon to growing your business with little or no money when compared to the traditional marketing.

As an entrepreneur or aspiring entrepreneur still contemplating if to join the social media train, you need to read on; here’s why you need to be a part of the modern marketing and create stronger online presence for your business social;

Easy access to good publicity

One of the limitations of traditional marketing (newspaper, radio and TV stations, etc.) is the inability to reach out to millions of people. Every day, millions of people visit Facebook, YouTube, Twitter, Instagram, etc. Imagine the possibility of reaching out to these people from the comfort of your home or business.

Giving your business an online presence increases your brand recognition; it paves the way for more potential customers to know about your business’ brand.  It is easier, cheaper and handy in marketing your business to the world.

When you consistently write or post about your company on several networks, customers become more acquainted with your brand.

More sales

Daily marketing and advertising on social media have a huge role to play in getting a positive return on investment. Content marketing via Facebook, Twitter, LinkedIn and Instagram for business campaigns and promotions influents your customers to patronize you and then more sales to your company.

Conclusion

If you are an entrepreneur or working in a big corporation, ensure you have a stable online presence. Customers love to interact with their favorite brands, make all provisions available to increase your online presence.

Advertisement

Facebook, Twitter, LinkedIn, and Instagram are favorite sites people are using to connect with each other. Learn about these tools and use them to build your business.

- Advertisement -
Joy Ebarefeye
Joy is a creative writer who loves to decode boring information and transform them into the simplest, but innovative ideas for positive impact. She provides practical tips on how to solve life's challenges. Joy is also a full-stack developer who designs and develops beautiful and responsive websites.
- Advertisement -

Trending Now

5 Mobile Accessories & Gears You Should Consider Buying!

We all love our mobile phones and are super crazed to utilize it to the fullest. I'm just shocked not much of us have...
- Advertisement -

Startimes Subscription Prices, Packages and Channels List in 2020

StarTimes Nigeria is one of the popular cable TV providers in Nigeria. This service is a subsidiary of a Chinese based company called Startimes...

GB WhatsApp Pro, OG WhatsApp Pro V8.10 (GB OG Replacements) Latest Version

Good day peeps, the latest GBWhatsApp is here... and it is called the GB WhatsApp ProRemember earlier, GB Mods the maker of GB WhatsApp...

GB WhatsApp, WhatsApp Plus and OG WhatsApp Tips and Tricks

Checkout the new GB WhatsApp Tutorial.Hello, welcome to WhatsApp Plus, OG WhatsApp and GB WhatsApp tips and tricks. For the sake of this article,...

10 Best Places to Download Bollywood Movies

Do you spend hours watching Bollywood movies as I do? Have you been in search of the perfect sites to download the best Hindi...

Best Low Size PC Action Games For Your Old PC/Laptop With Low Specs

Gaming time is one our favorite time and nothing beats the ability to play high-quality games on our PCs but like some of our...

How to Download Tiktok Video Without Watermark on iOS & Android

It’s no longer news that the younger generation is into social media with the likes of Facebook, Twitter, Instagram, Vine, etc.But with the exit...

Car Logos: List of 25 Top Car Brand Logo

Many modern cars are introduced to the market daily. Auto users can hardly differentiate between various models and brands on the market.This should not...

DStv Channels List, Packages and Prices in 2020

Thousands of people in Nigeria have put their trust in DStv to provide them with the very best of television shows and programs.DStv (Digital...

Screen to Body Ratio: 22 Smartphones With the Highest Screen to Body Ratio in 2020

Screen to body ratio on a smartphone screen recently turned into an important thing to consider when comparing smartphones.  It became more important after...

How to Fix Home Key, Recent Key and Notification Bar Not Working?

There is a bug in the Android OS that dates back as far as the Lollipop Version and it is one of the most...
- Advertisement -

Related Posts

10 must have WordPress Plugins for Affiliate Marketers

You always need to know the plugins related to your own line of blogging as the plugins make your life easier.You do not need...

Infinix Hot 7 Pro Vs Tecno Pouvoir 3 – Which Should You Buy?

The search for the best smartphones is constantly on. When it comes to Nigeria, two smartphones brands dominate the scene: Infinix Mobility and Tecno...

12 Best Gaming Console Emulators for Mac

Emulators have become popular as they help users of single PC run multiple OS instances on their hardware without the stress of loading the...

RED is the new Black: the Xiaomi Redmi 5X stuns in new Red colour option

Asides having a finely polished metal body, one other characteristic of a smartphone that increases its aesthetic is the colour(s) the device comes in....

Top 7 Benefits of a Smart TV

Well, there is no wonder as to why a smart TV is smart? Gone are the days when television box used to be an...
- Advertisement -

LEAVE A REPLY

Please enter your comment!
Please enter your name here